Products

The Puakenikeni flower, reimagined in a hand-drawn lei. A laid-back, resort-ready design that brings effortless island style to your everyday look.

Join the shell club! Made to wear and share the joy of shelling and beachcombing. 

Sip in style! Turning an island favorite into something you can take anywhere, this pop-art inspired print is a bright summer staple you'll be reaching for all year.

This hand-drawn print reimagines the iconic Tahitian hibiscus, bringing a touch of island beauty to your everyday style.

Our signature ALOHA logo paired with the vintage Hana Hou floral motif — bold, nostalgic, and full of island spirit.

From workout mode to in-flight mode, our Shortie sock keeps you comfy in style.

Embrace free-flowing Flower Power blooms that bring vibrant energy and a cheerful vibe.

From workout mode to in-flight mode, our Shortie sock keeps you comfy in style.

Inspired by the art of Hawaiian quilting, the Appliqué print showcases bold, intricate designs that celebrate tradition with a modern twist.

This classic ALOHA print is perfect for island adventures! Originally inspired by Kauai's Coconut Coast, this is an ALOHA original!

Even Coco Palms get the blues! The print that started it all will have you blue-crushing on its new denim look which was inspired by traditional Japanese shibori dyeing techniques.

Lazy afternoons spent under palm shadows inspired our Day Palms print. Let it take you back to watching the leaves dance under the warm Cabo sun.

Fall in love with our Flora Collection! These Splash-Proof blooms are sure to be your "perfect match" for travel and adventure!

Blooming like it’s 1962. A nod to HNL’s mid-century mood and the golden era of island arrivals.

Inspired by a cherished collection of vintage 1960s Tahitian fabrics and pareos, this print honors the rich tradition of Tahitian design.

A mix of island florals and ocean energy, this print follows Disney Moana's journey out at sea where the spirit of adventure leads the way.

Get ready to celebrate a decade of ALOHA! "Holomua," meaning "to go or move forward." Featuring a playful Ulu design, symbolizing growth and prosperity, Holomua is your invitation to move forward with style and spirit.

Our Samudra x ALOHA Collection 'Kalapana' print was inspired by the spirit of the Big Island of Hawaiʻi. Here on Big Island, time stands still.

The lauaʻe fern is one of Hawaii's most beloved plants, woven into lei and carried close for generations. Reimagined with a modern, graphic edge, it's a print you'll want to pack every trip.

Luxe meets sport with our Le Voyageur Collection. This stylish, modern print is here to elevate your travels with timeless, go-anywhere stripes!